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Press Room

FROM OUR BLOG

- Cracking the code on the GreenWorks conundrum

How do we get more Americans to buy greener products? The answer lies in aligning your product’s value proposition with the right audience segment based on their worldview.

- Can gaming save the world?

Is it possible to save the world by playing games? You bet. Find out why all those hours you spent playing Pac-Man were worth it.

- Alas, packaging’s not the Holy Grail

We’ve just tested several greener packaging innovations on focus groups. The results weren’t what we expected.

Shelton Group Press Room Archive

Shelton Group Tapped as Knauf Re-insulation Agency

Shelton Group Announces Johnson as Director, Client Consultation

Shelton Group Named Vectren Agency of Record

New National Survey: Consumers Rank Purchase of Energy Star© Appliance First Among Potential Future Conservation Activities

New National Consumer Survey Reveals Interest in Renewable Utility Power, But Low Knowledge Levels

New National Consumer Survey Reveals High Preferences for Energy-Efficient Homes, But Scattered Sources of Expertise

New National Consumer Survey Reveals Disparity In Energy Conservation Values, Behaviors

SHELTON GROUP ANNOUNCES THE AMERICAN INSTITUTE OF ARCHITECTS AS NEWEST ACCOUNT

Eco Pulse Release 1 -- comfort v environment

Eco Pulse Release 2 -- green home notions overwhelm

Eco Pulse Release 3 -- climate change